Welcome to the daily304 – your window into Wonderful, Almost Heaven, West Virginia.
Today is Saturday, September 27, 2025.
#1 – From WV Explorer – Pumpkin Spice & Seasonal Psychology
As autumn settles in, WVU researchers say scents like pumpkin spice trigger deep emotional and nostalgic connections. By stimulating the brain’s limbic system, seasonal aromas evoke memory and comfort—explaining why pumpkin spice and other fall scents remain cultural favorites.
https://wvexplorer.com/2025/09/22/pumpkin-spice-west-virginia-university/
#2 – From WV News – Fall Hunting Outlook from DNR
The West Virginia Division of Natural Resources has released its annual fall hunting outlook, with archery season opening today and bear season dates confirmed. Hunters are encouraged to review updated regulations, prepare safely, and enjoy one of the most active outdoor seasons of the year.
https://www.wvnews.com/theet/news/west-virginia-dnr-announces-fall-hunting-outlook-bear-season-dates-and-archery-opener/article_a767e0f5-507f-4ac4-9bdd-b3bdb73ee1d5.html
#3 – From WV Executive – The Smart Shift
The Smart Shift initiative presents a roadmap for modernizing West Virginia’s economy and infrastructure. With goals including smart grids, sustainable energy, and data-driven governance, the strategy aims to position the state as a leader in innovation and competitiveness for decades ahead.
https://wvexecutive.com/smart-shift/
Find these stories and more at wv.gov/daily304.
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That’s all for now. Take care. Be safe. Get outside and enjoy all the opportunity West Virginia has to offer.

